I try to keep things as natural as possible. When photographing children, I first allow them to play and be themselves. This allows time for them to get used to me and my camera. Please do not coach your child unless I ask you to. The worse thing you can do it tell them to say, “Cheese!”
For couple or family sessions, have your guy shave an hour or two before the session. If you don’t, his five o’clock shadow will show!